Branding Your Business with Custom Icon Graphics

Branding Your Business with Custom Icon Graphics

Branding is essential for every business, period Whether your goal is to become a household name, to have a business recognized around the world, or to simply make waves locally, you need to build a unique brand for your customers and new customers to identify with. Although it is tempting to try to do so, you can’t build a brand around the same tired stock photos that are being posted by others in your industry. (This is especially true if customized, branded photography isn’t feasible, yet.) Free stock photo sites provide reference imagery and photography resources for millions of startups, apps, and small businesses. To Be Unique Images Are Essential […]

Professional Tips for Creating Hotel Website (from a WordPress Theme for Hotels)

Professional Tips for Creating Hotel Website (from a WordPress Theme for Hotels)

A tempting individual hotel website will probably cost more than a common company website as it will require an interface to the back office software that is currently used, as well as connection to other third-party tools like payment portals or booking channels. Make sure this investment will be seeded on a fertile field. Let the visitors of your hotel website not overpassing it just because you’ve made any of the mistakes described below. Before you start, checkout some of the best pre-designed wordpress themes for hotels which are highly professional and can save you plenty of time & money! Beside from the general rules for web design, pay attention to the […]

12 Reasons why to use multilingual wordpress theme

12 Reasons why to use multilingual wordpress theme

1. One language is simply not enough for one website Website should be written in more than 10 language to reach most of the population. Of course, you might object that it depends solely on purpose of the site what the targeted audience is. Chances are close to zero that one language will be sufficient for any type of content you offer online. Imagine that you’re building website for UK authorities to provide some specific information to public. You say fine, this is local, everyone who should read it speaks English, right? Yes, this is quite right but if you are really interested in spreading knowledge and engaging with wider […]

Creating multilingual website with WordPress Theme

Creating multilingual website with WordPress Theme

We live in Europe. Little continent with over 50 countries. Most of these countries have their own language yet we can travel and understand each other well as we all learn multiple languages since early childhood. In a digital world we all have our preferred language in which we browse and read most. It doesn’t matter which country or continent you are from, you know that creating multilingual website or simply adding more languages to your current website means enlarging your readers’ community and increasing your market opportunities. If you got stucked with complicated plugins which call themselves “easy to create multilingual website tool” I have good news for you. All […]

Is the success of content marketing only a myth?

Is the success of content marketing only a myth?

There is so many articles on the importance of content marketing and various tips for its improvement. What are the common methods? What can help you to achieve the given target? Universal strategies for customer acquisition The priority in the content marketing area is the setting of short-term aims that content marketing is to help to achieve. It can be a number of new likes, followers, subscribers to newsletter etc. If we are talking about strategies for planning and work with content marketing, certainly focus on content that is up-to-date (share the same thing even several times, it will improve the traffic and bring new readers). Content should be also […]