Surprising deficiencies of some landing pages you can find online

Surprising deficiencies of some landing pages you can find online

The website’s ability to convince visitors to become customers is measured by conversion. Conversion can be boosted by various tools and marketing strategies, but sometimes it is sufficient to eliminate just a few mistakes on the existing landing pages and results can arrive without any additional advertising costs. What are the most common mistakes you can encounter? What you need to pay attention to when creating and updating landing pages? Problems with CTA The most significant deficiency is if user cannot find and click on CTA button (call to action button). There can be number of reasons for that – too much text on the webpage, unnoticeable button which looks […]

What can help you sell product even without Google ads?

What can help you sell product even without Google ads?

Marketing trends are changing every day. Some strategies are so effective that marketers keep updating them with the newest and most recent know-hows. One of the theories how to promote WordPress product or service is a strategy according to which you should describe product, show it to customers and let them try it beforehand. If you’re selling some product online, sometimes it’s too difficult to let customer try it before they pay. One of the time-proven ways is a free trial, thanks to which client can test functionalities and decide if the product suits his needs so it’s worth to pay the price for. You can apply the same principal […]

How to find a correct size for all Social Media Images

How to find a correct size for all Social Media Images

Social media allows you to attract your customers in a quick and eye-catching way. But in every business there’s a big competition you need to keep up with. It’s especially important when it comes to social media like Facebook, Twitter or when you promote on YouTube. The most important step is, to make a great impression of your brand. So that’s why we present you with some useful instruction by Postcron.com, to teach you which image dimensions you should use for header & title photos (cover photos), banners and profile photos for the most common networks. Customize dimensions according to social networks If you are looking for the right image, […]

Initial steps for creating a WordPress website

Initial steps for creating a WordPress website

WordPress and Themes Creating a website has never been easier. But if you’re absolute beginner, it might seem a little bit tricky as it’s still a technical matter.With the current state of user friendly layout of WP admin environment creating a website has stopped being a rocket science. If you’ve decided to have your own website, you have to decide if you want to spend: your money on freelancer or marketing agency; or your time to learn how you can create website yourself. Choice number one is easy. Freelancer or marketing agency will take care of (almost) everything for you. Hosting, installation, configuration, inserting your content, regular updates. Range of […]

Why is WordPress the best choice for photographers?

Why is WordPress the best choice for photographers?

When speaking about WordPress, most people associate it with blogging. But it is much more than that. It provides a customizable and undoubtedly attractive base for almost every business ranging from cafes or food blogs, freelancers of any kind, to conservative corporations. The correct terminology for what WordPress is, is “content management system” (CMS). It is just a technical way of saying that it helps web design amateurs like me or you to create and manage professional-looking websites without being a programmer. Here are only some of myriad of reasons, why to go for it.   Who wouldn’t like to save costs? Cost is not all, but you can count […]